Google AdWords Tests Percentages Instead Of Stars For Reviews

Jul 12, 2016 - 8:10 am 5 by
Filed Under Google Ads

google gold stars

Peter Lavelle from Pure FX informed Search Engine Land that Google AdWords is testing showing percentages instead of X out of five stars for the AdWords reviews extension.

So in this example, when he searched for [foreign exchange] in Google UK, he saw a 94% positive rating for purefx.co.uk instead of it showing 4.5 stars or something like that. Here is a photo he shared showing this new reviews extension format:

Google Ad Reviews Percentage

This is what you and I see, or the normal person sees:

Google Ad Reviews Stars Five

I personally do not think the stars will go away, they jazz up the user interface way more than a string of text and Google is into having richer search results these days.

But what do you think? Do you like the percentage version or the stars version? One does seem a bit more accurate and exact.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 5, 2024

Dec 5, 2024 - 10:00 am
Google Ads

New Dating & Companionship Google Ads Policy & Certification

Dec 5, 2024 - 7:51 am
Google

Google Search Buttons For: Results Are Personalized - Try Without Personalization

Dec 5, 2024 - 7:41 am
Google Ads

Google Ads To Test New Offers / Incentives For Agencies & Advertisers

Dec 5, 2024 - 7:31 am
Google

Google Shopping Card Replaced Popular Stores With Where To Buy

Dec 5, 2024 - 7:21 am
Google

Google Shopping Results Tests View All Buttons

Dec 5, 2024 - 7:11 am
Previous Story: Google AdWords Emailing Advertiser: Made For Mobile.