Google AdWords Impressions & Clicks May Show After Campaign Was Paused

Feb 6, 2018 - 8:01 am 3 by
Filed Under Google Ads

Google Delay

A Google AdWords advertiser complained on Twitter that two days after pausing a campaign, he is still seeing clicks, impressions and other ad metrics flow into the reporting tools. Google responded on Twitter saying that this is normal and that "the metrics you're seeing may be delayed in populating on the interface."

Here are the tweets:

This is probably a common issue because of reporting and server propagation delays and probably most larger or more active advertisers won't notice this. But if you run a small campaign for a couple days and pause it, it probably stands out like a sore thumb.

I suspect that any clicks and impressions wont result in fees after the time you paused your campaign.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 13, 2025

Jun 13, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google AI Mode Search, Apple Intelligence Updates, Google Live Search, AI Content, SEO & Google Ads

Jun 13, 2025 - 8:01 am
Google

Google Is Now Rolling Out AI Mode In The US

Jun 13, 2025 - 7:51 am
Google Search Engine Optimization

Google Drops Support For Seven Existing Structured Data Markups

Jun 13, 2025 - 7:41 am
Google Ads

Google Ads Shows Audience Size For Custom Segments

Jun 13, 2025 - 7:31 am
Google

Google Search Autocomplete With Back To All

Jun 13, 2025 - 7:21 am
Previous Story: Google AdWords Missed Call Ad Extension?