Google AdSense Page-Level Ads: Anchor Ads & Vignette Ads

Google announced the launch of a new ad type named page-level ads. These page-level ads are designed for mobile pages and there are two specific ad formats; anchor/overlay and vignette ad formats. Google said more formats are coming soon.

These ads offer:

• Optimized ads that show when they’re likely to perform well and provide a good user experience.
• One-time set-up that only requires you to place the Page-level ad code once on each page you’d like the ads shown.
• Ability to adjust the settings in your account and to enable new ad formats without having to change the code on your site.
• Additional ads on your site that don’t count towards your AdSense per page ad limit.

Here is a video by Google on these new ads:

Here are screen shots of the interface in the AdSense login area:

Here is the announcement:

Here is the control page for these ads:

Here is the slide walk through:

So far, publishers seem skeptical if they will generate revenues.

Forum discussion at Black Hat Forums and WebmasterWorld.