Google AdWords Accounts Hit With "Low Share of Voice" Notice

Sep 23, 2009 - 8:50 am 3 by
Filed Under Google Ads

Yesterday, many advertisers have been complaining in the Google AdWords Help forums that many of their keywords and campaigns now have the warnings, "Low Share of Voice." Here is a screen capture of the warning:

google adwords low share of voice

We have many threads on the topic and many complaints from Google AdWords advertisers. A Google AdWords representative chimed in, but he/she really did not have much to say, outside of we hear you, we are listening and good luck. Here is what the AdWords rep said:

That said, my apology for not getting to this thread earlier. Long story short, I have been looking into this since I first saw this thread a couple of hours ago - and am trying to get to the bottom of things. At this point, though, I am sorry to say that I don't have any definitive information.

However, a tech contact with whom I have been working had an interesting comment that I'll pass along. He has been able to check the accounts of a few folks who have written us, and he is seeing no drop in traffic as has been reported here. His thought is that those in this thread who have reported such a drop may have been looking at their stats mid-day, rather than for a complete day - thus the apparent drop in stats. And, looking at the time stamps of these posts, I think that is a real possibility.

In any case, my colleague Stephen who has posted here in the past as 'AdWordsPro Stephen' (and whom Sarah and I are actively be trying to lure back into the forum) will continue to look into this, and update the thread when he has a clearer picture of what's up.

In the meantime, my apology for the confusion and discomfort. Not fun, I know.

I am not sure if they released a new update that impacted many accounts or if this is a bug. I guess time will tell.

Forum discussion at Google AdWords Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 16, 2026

Jan 16, 2026 - 10:00 am
Google Updates

Google Search Ranking Volatility Hits January 15-16

Jan 16, 2026 - 8:41 am
Search Video Recaps

Search News Buzz Video Recap: Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Gemini & Ongoing Search Volatility

Jan 16, 2026 - 8:01 am
Google Search Engine Optimization

Google To Prioritize Removing Prediction News Content From Search & News

Jan 16, 2026 - 7:55 am
Google Maps

Google AI Overview Local Pack Leading To Huge Drops In Visibility

Jan 16, 2026 - 7:51 am
Bing Ads

Microsoft Advertising Adds Share Of Voice Metrics, Asset Group-Level URL Options, Customer Acquisition Goals...

Jan 16, 2026 - 7:41 am
 
Previous Story: Yahoo Launches New Search Interface & Brand Campaign