Detailed Look At Google's New Local Business Center Analytics

Jun 4, 2009 • 8:29 am | comments (0) by | Filed Under Other Google Topics

The other day, Google announced improvements with analytics for the Google Local Business Center. I thought I take you through detailed screen shots of how my business listing appears in the LBC.

(1) Analytic Graphs plotting both "impressions" (views) and "actions":

Google Local Business Center Graphs

Impressions are the views of your local listing in Google. Any time someone sees your listing in Google. The actions include clicks on "more info," clicking on "driving directions" or clicking on your web site.

(2) The data summary for the date range listed above:

Google Local Business Center Data

(3) Top Search Queries used to find your local listing:

Google Local Business Center Queries

(4) Where people are coming from when they click driving directions:

Google Local Business Center Driving

(5) Plus Google added a percent done of your listing, and a quick edit button to add or edit information:

Google Local Business Center Edit

Forum discussion at WebmasterWorld.

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