Last night, Google began emailing AdSense publishers about their new terms of service to cover the recent behavioral targeting changes to be made to the content network. The email I have a copy of is sent to a Danish publisher and he used Google Translate to translate the text. Here is a copy:
...Following this announcement, your policy on privacy now reflect the use of interest-based advertising. Please review the information on http://www.google.com/adsense/support/bin/answer.py?answer=100557&hl=da to ensure that your site's policies for protecting personal information has been updated and make any necessary changes before 8 April 2009. Because publisher sites and laws vary across countries, unfortunately we can not propose a policy to protect personal information in a certain language...
Yesterday, when I covered this news, I asked if publishers will be able to control if the ads are triggered from the interest categories or not. Google answered that question now, saying yes, they can control it.