Google Offering Searcher Tips: What Can We Learn From This?

Feb 18, 2009 • 8:46 am | comments (2) by | Filed Under Google Search Engine Optimization

Searchers and SEOs have recently been noticing Google offering searchers tips on how to search better at Two recent threads have popped up about this, one at WebmasterWorld and the other at Google Web Search Help. Thankfully, I found the thread at the Google forum because WebmasterWorld does not allow examples.

In the Google Web Search Help thread, the example given was for a search on Charlatt NH. At the bottom of the first page of the Google results, Google shows a line that reads, "Tip: These results include the word "charlotte". Show results that include only "charlatt"." Here is a picture:

google search tips

Clicking on the tip, changes the search query to a [+Charlatt NH] search and appends the following parameters to the URL, "&sa=X&oi=stemming_tip&ct=title".

Now, this is something that doesn't come up all that often. It seems to be a new feature Google is trying out. But what can SEOs and webmasters learn from this? How can they use this stemming data to write better page copy and so on? The discussion seems to be headed that way at the WebmasterWorld.

In any event, it is interesting to see Google aiding searchers in using more advanced search queries. It is interesting to see when this is being offered, what queries trigger it and what advanced query operator Google is returning in this cases.

Forum discussion at WebmasterWorld and Google Web Search Help.

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