If Link Buying is Bad, Shouldn't PRWeb Be Bad Too?

Dec 26, 2008 - 9:07 am 8 by
Filed Under Link Building

Since there's a huge war on paid links, is it true that you should avoid link buying at all costs? That means even using sites like press-release distributor service PRWeb.

Perhaps -- but PRWeb's goals are obviously not in the link building sphere. The goal for PRWeb is promotion of a particular service or website, not for link building. It's uncertain how Google handles links that are generated through PRWeb.

Randy says an important piece of advice for how you should handle this in general:

Truth be known, all link building should be approached from a Promotions/Advertising/Marketing mindset, not an SEO one. Get links that will stand a chance of bringing you real traffic from real qualified people visiting your site.

Forum discussion continues at High Rankings Forum.

Update by Barry: See an older thread on this topic at Search Engine Roundtable Forums where Matt Cutts basically said links from PRweb releases no good.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 18, 2025

Jul 18, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google June Core Update Done, Local Ranking Update, AI Mode Updates & AI Calling Businesses

Jul 18, 2025 - 8:01 am
Google Maps

New Google Business Profile Check Edit Status

Jul 18, 2025 - 7:51 am
Google Search Engine Optimization

Google: Login Service Pages Are Hard To Rank In Search

Jul 18, 2025 - 7:41 am
Google

Google AI Overviews For Movie Queries

Jul 18, 2025 - 7:31 am
Google Ads

Google Ads Rolling Out Smart Bidding Exploration To Some Advertisers

Jul 18, 2025 - 7:21 am
Previous Story: How'd You Do With Google AdSense this Holiday?