Google and Yahoo's Ad Deal Ended Because of Anti-Trust Concerns?

Dec 5, 2008 - 9:31 am 1 by
Filed Under Misc Google

We reported on November 5th that Google and Yahoo ended their ad agreement. We only knew what the Google Blog (and other news outlets) told us: the government didn't seem too happy about the agreement and advertisers were concerned.

In the past 24 hours, though, it's come to light that there was a lot more than just a "governmental concern." The truth of the matter is that the United States Department of Justice was "three hours away" from filing an antitrust lawsuit against Google, according to CNET.

Now what? Well, Google's decision to pull away was "shrewd." And they think it's smart that Google pulled out, whereas Microsoft's past history shows that they wouldn't back down.

MS rarely back down. Thats why they got such a bad reputation- they were swallowing a multi-million (dollar/pound/euro- take your pick) DAILY fine about publishing "complete and accurate technical specifications" and still fighting.

G still enjoys public affection. It would be seriously bad for them to lose this publically annointed halo. MS never cared what people thought of them- as long as people BOUGHT their product, by hook or by crook

At the same time, though, some wonder why there was a concern about monopolies anyhow. After all, Google and Yahoo are considered competitors.

At the same time, there's a problem with the government's approach, according to one individual.

If the government knew anything about running a business, they wouldn't be operating with a close to $1 trillion annual deficit.

(In comparison, Google is doing a lot better.)

Forum discussion continues at WebmasterWorld and Sphinn.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Confirmed: Google Ads Errors & High Latency Issues

Jul 2, 2025 - 7:55 pm
Search Forum Recap

Daily Search Forum Recap: July 2, 2025

Jul 2, 2025 - 10:00 am
Google Updates

Google June 2025 Core Update Volatility Just Began - Do You See It?

Jul 2, 2025 - 8:35 am
Google Search Engine Optimization

July 2025 Google Webmaster Report

Jul 2, 2025 - 7:51 am
Google Search Engine Optimization

Google On Links & Core Updates

Jul 2, 2025 - 7:41 am
Bing Search

Bing Places Copilot Search As First Tab & Replaces All With Web

Jul 2, 2025 - 7:31 am
Previous Story: Google Updates Webmaster Tools & Crawl Rate Controls