"Google Boxes" Promote Rankings, But is it Worth It?

Nov 20, 2007 • 9:50 am | comments (4) by | Filed Under Google Search Engine Optimization

A High Rankings Forum member discovered the golden Google Box, a widget that displays the top 10 rankings for any particular keyword.

It looks like this: embedding a bit of code on your site, you can show your users the top 10 rankings for a particular keyword. For example, if you are searching for "Google," you'll be presented with the following (or similar) box:

Google Box

So the forum member asks: should you put one of these on your site? It's almost an endorsement from Google.

Many forum members think that it's not a good idea. After all, by doing so, you're promoting yourself and 9 competitors. Do you really want people to start analyzing the competition or looking elsewhere?

If it's something you want, I think the best bet is to look at it internally so you can analyze the data that way.

Forum discussion continues at High Rankings Forum.

Previous story: Matt Cutts Vs. Aaron Wall: The Google vs. SEO Debate?
Ninja Banner
blog comments powered by Disqus