Google AdSense Adds Channels By Advertiser: Ad Placement

Jan 25, 2007 - 7:02 am 0 by
Filed Under Google AdSense

A DigitalPoint Forums thread discusses a new feature that Google AdSense added last night, named "Ad Placements." Ad placements are specific groups "of ad units, defined by you, on which an advertiser can place their ads."

You can see the new addition, if you log into Adsense and go to your channels page. At the top it has the following message:

NEW! We've improved custom channels - now, you have the option to enable any custom channel to be targeted by advertisers. You can also update any existing custom channels to allow advertiser targeting. Learn more about targetable custom channels.

It links to an AdSense help file: How can I make a custom channel into an ad placement? And there are also more details at What is an ad placement?

Google said that they are expecting "that creating ad placements will increase the visibility of your pages to advertisers who are creating site-targeted campaigns."

Thanks to Tom for also emailing me about this.

Forum discussion at DigitalPoint Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 11, 2025

Jul 11, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Helpful Content Recoveries With Core Update, AI Mode Expands, Hidden Ad Terms & Fewer Ad Clicks

Jul 11, 2025 - 8:01 am
Google Maps

Google Local & Business Profiles Drops June 25th - Reporting Glitch?

Jul 11, 2025 - 7:51 am
Google

Google Tests Zoom Effect In On Images Within Search Results

Jul 11, 2025 - 7:41 am
Bing Search

Bing Search Image Box Tests Explore Image & Visual Search Buttons

Jul 11, 2025 - 7:31 am
Bing Search

Microsoft Bing Tests Delivery Truck Icon In Search Ads

Jul 11, 2025 - 7:21 am
Previous Story: Search Pulse 16: Wikipedia Nofollows SEOs, Google Follows Wikipedia, Yahoo! Search Update, SEO Titles, Google Site Command, Google Germany, 301s vs. 302s & More