Why Is There a Sandbox?

Sep 29, 2004 - 8:35 am 0 by

This is the first thread I have seen that asks the question, Why does the Sandbox exist? Other threads talk about how can one beat the sandbox, what does the sandbox affect, what is the sandbox doing, etc?

Some believe it exists just to ensure that new sites use Google AdWords and thus pay Google to rank well. But Google's Do No Evil motto would then be completely sacrificed.

Others feel it is a technical issue, where Google simply has no more room in the main index and they need to create brand new indexes, which takes longer.

One of the most popular beliefs is that this is to combat link spam, by placing all sites in a holding cell until X months, an intense link building campaign for new sites can be fruitless for a long time.

Interesting thread if you can weed through some of the poor posts that go a bit off topic. These theories are then argued and new ones arise.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google Search Ranking Volatility Heats Up From October 15th To 17th

Oct 19, 2025 - 8:00 am
Search Forum Recap

Daily Search Forum Recap: October 17, 2025

Oct 17, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Deceptive Hide Ads Interface, Google Goldmine, Bing data-nosnippet & More

Oct 17, 2025 - 8:01 am
Google

Watch Google's Liz Reid Interviewed By WSJ On AI Search, Ad Clicks, Publishers

Oct 17, 2025 - 7:51 am
Google Maps

Google Business Profiles Quick Google Posts Across Multiple Profiles

Oct 17, 2025 - 7:41 am
Google

Google Sending Push Notifications That Go To AI Mode Searches

Oct 17, 2025 - 7:31 am
 
Previous Story: Google Bot On the Prowl