As I reported on Search Engine Land via TechCrunch, Apple has made some updates to their App Store search engine recently.
The most noticeable update is that the App Store will now return search results that have misspellings, typos, or spelling errors - when Apple thinks the intent is off.
The example given by TechCrunch was a search for [Quiz Up] with a space did not return the QuizUp game previously, but now it does. The same with a search for [Rusty Brick] with a space, did not bring back my RustyBrick (one word) app.
Now it does as you can see:
Being a developer, I am a fan of this change. It should have a positive impact on good apps.
Forum discussion at Google+.
