Entries from Search Engine Roundtable tagged with 'link buying'

Linking To Affiliates? Better Nofollow Those Links or Google Will Penalize You

A Google Webmaster Help thread has one webmaster who runs a home construction resource complaining that his rankings tanked. After some back and forth, Googler, JohnMu came in and said: I browsed your site's reviews a bit and most of...

Keeping Track Of Links, With Link Building Tools & Spreadsheets

Ann Smarty at Search Engine Journal has a nice short piece on link building worksheets. These spreadsheets help link builders keep track of their link building efforts. She links to three worksheets, including: Ontolo's worksheetKalena's blog postYour SEO Plan In...

Stingy Links: I Want Stingy Links

WebmasterWorld administrator, Tedster, created a thread at WebmasterWorld on the topic of "stingy links." In short, he said he was watching to a presentation by a Microsoft engineer about improving the SALSA algorithm for link structure analysis - and I...

Convincing People To Link To You Via Email

The topic of link building is a very popular subject here. One recent WebmasterWorld thread asks how can one create a value proposition compelling enough to encourage someone to link to their web site via an email request? The webmaster...

How Long Do Old Links Last In SEO?

A WebmasterWorld thread asks how long does a link pass link juice after the link was removed from the web page? For example, a web page has a link to your page and then that link is either removed or...

Consumer Reports Conducting Link Exchange Requests?

There are rumors that the incredibly popular magazine and website, Consumer Reports is sending out link exchange requests to webmasters and SEOs. A WebmasterWorld thread has a Senior Member, MichaelBluejay, saying that he has received, what he considers, deceptive emails...

Most SEOs Use Interns For Link Building

I ran a poll a couple weeks ago asking, do you use interns as link builders? The 120 plus responses are in and most of those who responded said yes, they use interns as link builders. 74 of the 120...

Are Summer Interns Made for Link Building?

The summer is coming up and that means there are plenty of college and high school students looking for a couple months of work. Typically, you can hire these college or high school students at extremely low rates. It is...

Links That Might Not Appear As Links

We recently wrote about getting PageRank without getting links, it turned out to be a fairly popular thread we covered. In any event, Brett Tabke started a timely post on that at WebmasterWorld. He named the post, Hot Top 20...

Link Building Pre-Google Days

A WebmasterWorld thread has discussion on the topic of link building. This link building topic is different then the average thread. In this thread, the member asks if there was link building before Google became popular. The link building market,...

SEOs Split On If Store Discounts Are Equal to Link Buying

A few weeks ago, we wrote a story on how e-commerce sites can build links through offering customers a discount on orders, if they link back to the site. It is a neat way to get links but we wanted...

When Is The Best Time To Send Out Link Requests

The topic of link requests is not new to this site. We covered it many times. Personally, I mark all link exchange or link requests emails as spam - I simply don't play that game. Not that I think it...

Are Foreign Links Considered Spam?

A WebmasterWorld thread has discussion around the topics of building links from foreign web sites, in different languages. For example, if I run a web site that is in English, focused for US users - what happens if I get...

Can't Get That Golden Link? Go After a Link Off the Golden Link

There is an excellent WebmasterWorld on the topic of getting a "second tier link," as opposed to the link you really want. Wheel, the moderator of the forum, posted that it is not always easy or possible to get the...

Offer Customers a Discount in Exchange for a Link?

One of the most challenging jobs for e-commerce sites is to get people to link to them. Over the years, we have posted many link building tips but we never posted about this one. Why don't e-commerce sites offer a...

Poll: Search Engines Should Pass Value From URL Shortening Services

The other day, we polled our audience, asking should URL shortening services pass link value? We now have 168 responses and I thought I share them with you. The response was overwhelming yes. 75% of the respondents said, these URL...

Poll: Should URL Shortening Services Pass Link Value?

A Sphinn thread has discussion around a "quick" study done to test if URL shortening services like TinyURL and others pass any link value. Clearly, all the time you and I spend on services like Twitter, makes this question something...

Link Building 2009 - Build Your Own Cliques For Link Relevancy

I am a paid supporter of WebmasterWorld and to be honest, I don't often use the paid only rooms. But for the thread I am about to discuss, I can tell you, the small fee I paid to have access...

How Might Search Engines Detect Paid Links

Marie Claire wrote at David Harry's blog a technical piece named Hunting for paid links; a technical review. In that piece, he goes through some of the ways a search engine may detect paid links. As many of you know,...

If Link Buying is Bad, Shouldn't PRWeb Be Bad Too?

Since there's a huge war on paid links, is it true that you should avoid link buying at all costs? That means even using sites like press-release distributor service PRWeb. Perhaps -- but PRWeb's goals are obviously not in the...

When Did Link Building Companies Become "Black Hat" SEOs?

I've been in the "SEO industry" for a long time, relative to the industry. Over time, the industry and the perception both externally and internally, has changed. I guess that happens with all industries, but quicker in more evolving and...

Is Link Buying Worth the Effort?

A WebmasterWorld member was desperate for improved rankings, so he bought links. As a result, his rankings tanked and he was wondering if there's a better way to buy build links. Really, if you're trying to buy links, the recommendation...

Would You Buy a Link With a NoFollow Attribute?

A DigitalPoint Forums thread asks members if they would consider buying a link that has a nofollow attribute appended to it. For those who don't know what the nofollow attribute is a snippet of code added to the html of...

Link Buys & Link Exchanges: Should You Compete in a Google World?

Matt Cutts wrote a blog post yesterday about how Google is noticing reciprocal link exchange requests and how the sender of the particular email tried to circumvent Google's "filters" by including a request for a link exchange within in image...

Google Offers More Advice On Linking Out

Googler, JohnMu, has some basic linking advice in a Google Groups thread. In short, John explains that logic behind who you should or should not link to. I'll quote John: In general, if you can provide relevant links for users...

New Link Building Strategy: "Link Unbuilding"

I was doing my forum research this morning and I spotted a HighRankings Forum thread with the title "Link Unbuilding." I love it! The new link building, for some, is link unbuilding! Here is the SEO's concern and this concern...

Is it Worth it to "Buy" Links from a PR0 Website?

Face it. Sometimes you can exchange links for free, and other times, you just have to buy a link. But is there a minimum toolbar PageRank number that you should go by before buying that link? Obviously, this isn't a...

Survival of the Small Webmaster in a World of Link Building

If you've been following the paid links debate and related linking news, you're probably wondering what to do next. A webmaster says that he's ruled out reciprocal linkings for two reasons: he's seen people get penalized and he's also aware...

Are SEOs Still Buying Links?

After all the recent Google PageRank news and "penalties," the big question is, are SEOs still buying links? A DigitalPoint Forums thread has a poll, that is asking that question. They break the poll down into four possible answers. Here...

What Does This Google PageRank Message Mean?

Yesterday we reported about a 2nd Google PageRank in October 2007 which turned out to be a message from Google, at least most of us think so. At Search Engine Land I wrote in Google's PageRank Update Goes After Paid...

Will SEOs Stop Buying Links in Light of the Risks?

We recently had the October 2007 Paid Link Debate which recapped the discussion around Danny Sullivan's Official: Selling Paid Links Can Hurt Your PageRank Or Rankings On Google. But will SEOs and Webmasters stop buying links? That is the question...

Hiding The NoFollow from Advertisers on Ad Links

A WebmasterWorld and DigitalPoint Forums thread discusses how some publishers are now applying the nofollow attribute to ads they had already sold without the nofollow attribute on them. One publisher actually was accused of "breach of contract" over applying the...

Stuck & Need Links Fast with Little Budget

A Cre8asite Forums thread has a story of an SEO who got himself in a mess. The mess is that he has to get his client 20 PR6 links all for the price of $475. Yea, read that again. The...

How to Check if a Site Passes Link Popularity

A WebmasterWorld thread asks if there is a way to tell if a particular site or page is able to pass PageRank. In more global terms, is there a way to check if a particular site or page is able...

Video: Matt Cutts Warns Against Link Buying

When I covered the You&A With Matt Cutts at SMX Seattle, I was only liveblogging - there was no video. But now, here's a video that confirms that Matt Cutts has said about link buying: As you can tell, Matt...

HackerSafe Claims Services Boosts Search Rank: More Debate on Paid Links

On the Search Engine Watch Forums, our author Chris Boggs found a very interesting article written by HackerSafe that "brags" about its link juice. In the article, HackerSafe claims that "the security certification does improve search engine optimization." The security...

Matt Cutts of Google on Paid Links Again

It is 2007 and we have yet to have the big debate on paid links this year. Matt Cutts of Google has changed that with his dual post on how to report paid links and hidden links. Let me quickly...

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