Google Webmaster Tools Search Queries Impression Data Drop?

Feb 11, 2014 - 8:25 am 91 by

Google Webmaster SEO ReportThere are many reports both in the Google Webmaster Help forums and WebmasterWorld reporting major drops in the number of impressions reported within the search queries report in Google Webmaster Tools.

One webmaster said:

It is showing 50% drop in impressions & clicks at search queries report. Whereas, my actual traffic is improving. Any idea is this some kind of bug or Google doing some kind of changes.

It seems a lot of webmasters are noticing the discrepancy in the Google search queries report. A preferred member responded, "I can confirm the drop too, across multiple sites. It looks like a glitch."

I am personally not able to replicate it on my Google Webmaster Tools accounts but it does seem to be a somewhat widespread issue.

Do you see this issue in your account?

Forum discussion at Google Webmaster Help and WebmasterWorld.

Update: On February 13th, Google told me, "It should be caught up again soon -- hopefully in a few days."

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search News

The Industry Mourns The Loss Of Bruce Clay: The Father Of SEO

Jun 26, 2026 - 2:28 pm
Google Updates

Google June 2026 Spam Update Has Finished Rolling Out

Jun 26, 2026 - 2:10 pm
Search Forum Recap

Daily Search Forum Recap: June 26, 2026

Jun 26, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google June 2026 Spam Update Hits Hard, Google Ads Strength Match Labels, AI Reporting Access & More

Jun 26, 2026 - 8:01 am
Google Ads

New: Google Ads Maximize Conversion Value Bidding For Standard Shopping

Jun 26, 2026 - 7:51 am
Google Ads

Google Merchant Center For Agencies New Security Controls

Jun 26, 2026 - 7:41 am
 
Previous Story: Search Engine Watch Forums Now Offline