Matt Cutts: Google Trends Less Useful For Spammers

Oct 1, 2013 • 8:48 am | comments (7) by twitter Google+ | Filed Under Google Search Engine
 

Google Trends SpamA couple weeks ago, we talked about how Google Trends added top charts to the feature list.

What I did not mention and forgot about was the features Google Trends had prior that were removed quietly over time. Some of the "explore" features dropped out.

Why were they removed? Some speculate because Google wants to hide data.

Matt Cutts, Google's head of search spam, came in and said to make it less useful for spammers.

Let me quote Matt:

For a while, spammers were using data from Google Trends to find new phrases/topics to target for autogenerated spam. See this example.

The new Google Trends UI is still useful for hot topics (Hey, Oracle just won the America's Cup!), but less useful for spammers.

So both less useful for users and spammers but more useful than it was after dropping those features.

Forum discussion at Hacker News.

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Comments:

Stephane Brault

10/01/2013 01:02 pm

How about dropping Google search? Now that would be effective against spammers.

Jitendra Vaswani

10/01/2013 05:29 pm

Stephane I think you are annoyed by Google

xoxo

10/01/2013 08:42 pm

nice, so we not will see mrcuttspaydayloans anymore???

Mr.Meh!

10/01/2013 10:06 pm

What a great idea!

Morgan Akchehirlian

10/02/2013 06:14 am

looks like it and trust me Google surely have some AnitSEO department rather than antispam department. SPAM SPAM SPAM. USER EXPERIENCE. I just want to cry and say,"Why Google index spam If they hate spam and care that much about user experience".

Graciousstore

10/03/2013 04:49 am

Is there anything Google can do that spammers will not find a way out?

Roman-Alexander

10/07/2013 08:57 am

pls c: http://www.seroundtable.com/google-not-telling-truth-17350.html :):):)

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