Google Snow Conditions Rich Snippets

Feb 13, 2013 • 8:43 am | comments (5) by twitter Google+ | Filed Under Google Search Engine Optimization

Google has tons of supported rich snippet markup options including reviews, people, products, businesses and organizations. recipes, events, music, videos, and more. But I've never seen Google show a weather rich snippet before.

Patrick Altoft spotted Google showing rich snippets for snow and weather conditions. Here is a picture:

Google Weather/Snow Conditions Rich Snippets

I've never seen this before and as I look at the source code on that page, I don't see anything that special about the markup to imply rich snippet support.

Maybe there is some sort of tool being used here or a beta with this site for Google to test this out.

Personally, I find this to be a great use of rich snippets in Google.

Forum discussion at Twitter.

Update: You know you've been covering search too much when you forget what you wrote about just two years before. We actually noticed this in January 2011 and it was a feature Google announced back then.

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02/13/2013 03:08 pm

I'm sure share your enthusiasm...


02/14/2013 07:47 pm

Well that probably sucks for click-through ratio, though. No need to click the link if you can get the info you need right there in the serps.


02/14/2013 09:13 pm

What happened to the comment I wrote yesterday? I don't see it here anymore.

Barry Schwartz

02/15/2013 01:46 am

No idea.


03/18/2013 07:25 am

Hey what happened to your rich snippets I do not see them anymore

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