Google's Navneet Panda Gets A Published Patent But Was It The Panda Patent?

Mar 28, 2014 • 7:39 am | comments (11) by twitter Google+ | Filed Under Google Search Engine

Google PatentA couple days ago, Bill Slawski posted his usual Google has a new patent granted, this one he titled Google's Panda Granted a Patent on Ranking Search Results.

The patent was granted on the 25th and is named Ranking search results. The inventors are Vladimir Ofitserov and the famed Navneet Panda, the man they named Google's Panda algorithm for.

Now, there is confusion around if this patent is related to the Panda algorithm. Likelihood, it is not, but it is still a fun patent to read, with the disclaimer that patents don't mean it is in use.

Here is the abstract:

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for ranking search results. One of the methods includes determining, for each of a plurality of groups of resources, a respective count of independent incoming links to resources in the group; determining, for each of the plurality of groups of resources, a respective count of reference queries; determining, for each of the plurality of groups of resources, a respective group-specific modification factor, wherein the group-specific modification factor for each group is based on the count of independent links and the count of reference queries for the group; and associating, with each of the plurality of groups of resources, the respective group-specific modification factor for the group, wherein the respective group-specific modification for the group modifies initial scores generated for resources in the group in response to received search queries.

It makes for good weekend reading.

Forum discussion at WebmasterWorld and Google+.

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Durant Imboden

03/28/2014 05:21 pm

"A fun patent to read"? I respect a man who loves his work!


03/28/2014 07:01 pm

I may have to stop posting the "usual Google has a new patent" and let you guys look on your own. :) If you don't appreciate me sharing the information, then I'm just wasting my time. Likely the patent is related to the Panda update. Maybe I've give you a misunderstanding of how remarkable it is for an organization to be granted a patent, or how rare it is for an individual to be granted one.

Barry Schwartz

03/28/2014 07:02 pm

Who says they don’t like you posting it. We do.


03/28/2014 08:41 pm

OK, good to hear. I've seen a few people dismiss this patent outright as not being the "Panda" patent because it involves links and because it doesn't include Amit Sighals 23 questions. If it is the "Panda" patent, it makes sense for it to be set up the way it is - where it doesn't count a lot of co-owned links pointing to pages, and where it goes through a determination of how good a "navigational" result pages on a site are for the queries they seem to be attempting to target.

Barry Schwartz

03/28/2014 08:42 pm

I love them


03/29/2014 04:13 am

I cannot see how this is anything other than the Panda patent. The people I regard as the top SEOs have long discussed these signals as being one of the main Panda triggers. As for Bill's work, absolutely nothing better out there and I for one love reading his patent analysis.


03/29/2014 04:16 am

Oh and the Google+ Panda brag being removed; surely not a coincidence?

Sweetha Grace

03/29/2014 06:14 am

Could any body explain me what's that Panda patent means??????? how could i make use the same for my website

Mahesh Chandra

03/29/2014 12:38 pm

Nobody can explain what google made in Patent Documents:p

Ashish Ahuja

03/30/2014 08:41 am

stop leaving your website url in comments, its spammy and may get your comments removed

Ashish Ahuja

03/30/2014 08:43 am

me too appreciate you giving out this info. I got some good info from reading some of the patents (if you don't sleep after reading the first paragraph though)

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