Google's Matt Cutts: The Number One SEO Mistake Is...

Jun 6, 2014 - 8:00 am 34 by

Google Matt Cutts InvisibleIf you had to guess what the most common SEO mistake would be, what would you guess? Building a site of all images or in Flash? Not making a title tag that says home versus your core keyword phrase? Spamming Google? Nope.

Matt Cutts, Google's head of search spam, said it is not having a site at all.

In a fun video, where Matt goes invisible for parts of it, he says that is the number one mistake. If you do not have a web site, then Google does not know you exist. You are invisible to Google. So number one priority, get a web site.

Here is the video:

Forum discussion at Twitter & Google+.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 3, 2026

Jul 3, 2026 - 10:00 am
Google Search Engine Optimization

Google Page Indexing Report Has Been Fixed & Updated

Jul 3, 2026 - 8:20 am
Search Video Recaps

Search News Buzz Video Recap: Google June Spam Update Done, Fraud DMCA Takedowns Breaks Google, Costly Google Ad Budget Changes & More

Jul 3, 2026 - 8:01 am
Google Maps

Google Local Reviews Go Missing For Many Businesses

Jul 3, 2026 - 7:51 am
Google Maps

Google Business Profile Restrictions & Penalties Are Additive

Jul 3, 2026 - 7:41 am
Google Maps

Google Tests New Local Places Layout Design

Jul 3, 2026 - 7:31 am
 
Previous Story: Google AdSense Updates Making Ads & Offers Huge Ad Units