AdWords Enhanced Campaigns Now In Google Analytics

Jul 18, 2013 • 8:21 am | comments (2) by twitter Google+ | Filed Under Google AdWords
 

Google Analytics LogoGoogle Analytics now is showing a new advertising section under AdWords for Enhanced Campaigns.

As you know, Enhanced Campaigns is being forced upon advertisers this July 22nd and it will become the new norm for AdWords advertisers.

There is this new section showing up in Google Analytics specifically for Enhanced Campaigns. Here is a picture from Google+.

AdWords Enhanced Campaigns Now In Google Analytics

In the Google+ thread, the advertiser explained:

The new report allows you to compare visits with clicks and see the performance of ads on different devices like computers, tablets and mobile devices.

Have you played with this report yet? What do you think?

Forum discussion at Google+.

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Comments:

Bazinga! Web Design

07/19/2013 01:18 pm

Don't see it yet in my GA accounts

Tone

07/22/2013 03:48 pm

its called 'Bid Adjustments' in my analytics.

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