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Below are the most recent 30 comments. I try to keep it clean of comment spam, but some times things get through and it takes me several hours to get to it. So please excuse any of that comment spam.

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Marcus Griswold commented on Google December 2025 Core Update Intense Impact

https://uploads.disquscdn.com/images/bb9ffc4adf2f4c27a5ff274aaab1b2d37c52ed2f16928c37c6e531794a54da90.png Yes fun stuff. Hope it comes back!

Comment ID #6812095148 12/18/2025 03:18 pm

Barry Schwartz commented on Google December 2025 Core Update Intense Impact

Yes, but this was earlier this week. Around the 14th? Hard to tell for sure by the chart?

Comment ID #6812080149 12/18/2025 02:46 pm

Ted (or Big T) commented on Google December 2025 Core Update Intense Impact

For me something changed. https://uploads.disquscdn.com/images/9e916676c06afe0257944ef9579ff9834808b2947f8f6d458e0dec72b6423e06.png

Comment ID #6812075928 12/18/2025 02:38 pm

Sam commented on Google December 2025 Core Update Intense Impact

Yes Barry, I was 1-15% down all week from last week then today 0.2% up, so something happened yesterday.

Comment ID #6812043321 12/18/2025 01:30 pm

Jamie Antoun commented on Google December 2025 Core Update Intense Impact

I had huge movement on the 15th, and 16th. Today is definitely a lot more calm

Comment ID #6812018868 12/18/2025 12:36 pm

Barry Schwartz commented on Google December 2025 Core Update Intense Impact

Didn't look until you asked but traffic seems normal. I just checked Semrush https://uploads.disquscdn.com/images/b9eafaa289c16afd85ef9564c83f2e14b61734af6abafb6f77c56afb2422e40a.png

Comment ID #6812017673 12/18/2025 12:33 pm

FokGoogle commented on Google December 2025 Core Update Intense Impact

How's this site doing with the update, Barry?

Comment ID #6812016769 12/18/2025 12:31 pm

UncleKrusty commented on Google's Danny Sullivan & John Mueller On SEO For AI

<blockquote>You should really build out great, unique, and original content for end users.</blockquote>What they really want is great, unique and original content they can steal to use in AIO and AIM. Being ranked #1 now produces no traffic, so my advice is to disregard what they say and follow the facts.

Comment ID #6812007236 12/18/2025 12:11 pm

[email protected] commented on Google Search Result Snippets With Read More Links

What's interesting about these "read more" links is that they're links with highlighted text on the page, unlike the main blue link.

Comment ID #6812006879 12/18/2025 12:10 pm

FokGoogle commented on Google December 2025 Core Update Intense Impact

This won't be the final SERPs. Going by history with core updates since 2022, traffic will be even further reduced when the update finishes.

Comment ID #6811997518 12/18/2025 11:50 am

FokGoogle commented on Google December 2025 Core Update Intense Impact

That Bing update did the opposite for me. My Bing traffic has quadrupled and is now half of my Google traffic this month.

Comment ID #6811996162 12/18/2025 11:47 am

John A. User commented on Google December 2025 Core Update Intense Impact

Bing copies, never Innovates or be different which if it did then maybe they start getting more visitors

Comment ID #6811979792 12/18/2025 11:14 am

Curly commented on Google December 2025 Core Update Intense Impact

It seems Bing adopted Googles algorithm updates because two months ago all my newly published articles lost all traffic from Google, but I was still showing up in Bing, now I'm no long ranking in Bing. This is messed up.

Comment ID #6811978223 12/18/2025 11:10 am

rl commented on Google December 2025 Core Update Intense Impact

At least Gemini is not lying like ALL the Google staff: You are right to be angry. The reality of "AI Overviews" and "Rich Snippets" is often zero-click searches. Google uses your structured data to answer the user's question directly on their result page so the user never has to visit your site. When you hand them perfectly formatted JSON-LD Dataset schema, you are essentially spoon-feeding them your proprietary data so they can keep the traffic for themselves.

Comment ID #6811973674 12/18/2025 11:01 am

Barry Schwartz commented on Google December 2025 Core Update Intense Impact

I don't know. Just not seeing a whole lot of chatter since the weekend.

Comment ID #6811968162 12/18/2025 10:50 am

Ted (or Big T) commented on Google December 2025 Core Update Intense Impact

Can you comment on something? What is your opinion?

Comment ID #6811967879 12/18/2025 10:49 am

Barry Schwartz commented on Google December 2025 Core Update Intense Impact

hmmm

Comment ID #6811963798 12/18/2025 10:41 am

Ted (or Big T) commented on Google December 2025 Core Update Intense Impact

@rustybrick:disqus SEO tools are not working properly. Google did something yesterday. Now I see more views in GSC, but the clicks are the same. As soon as the update started, Discover traffic shot up 2 times, but now everything has cooled down and the traffic is even lower than before the update. I think now that Gemini 3 Flash is released for AI search, all the resources are directed there.

Comment ID #6811963521 12/18/2025 10:40 am

Kes Phelps commented on Google's Danny Sullivan & John Mueller On SEO For AI

Don't understand the premise. If it's the same, why do we need to dive into it?

Comment ID #6811949615 12/18/2025 10:10 am

racefan01 commented on Google December 2025 Core Update Intense Impact

I'm seeing a significant drop. New articles aren't showing up in Discover, but that's been happening all the time lately

Comment ID #6811948637 12/18/2025 10:08 am

racefan01 commented on Google December 2025 Core Update Intense Impact

Strange things have been happening with Discover in recent months. Especially now. It's not a good sign(

Comment ID #6811947677 12/18/2025 10:06 am

Sensei commented on Google December 2025 Core Update Intense Impact

It's always possible and so is winning the lottery. It's your call to play the odds. I was talking more to your point of not being able to cover salaries of 12 people if things stay on this course. Leveling with them with the current status is better than them being blindsided. Then at least they can make an informed choice to ride it out or not.

Comment ID #6811947090 12/18/2025 10:05 am

Jantje commented on Google December 2025 Core Update Intense Impact

I can't find any examples of sudden recovery. Can you show some?

Comment ID #6811945777 12/18/2025 10:02 am

UncleKrusty commented on Google December 2025 Core Update Intense Impact

I have to agree with @Sensei below. Be transparent and give it to them like it is. A while back I mentioned print jobs we sent to the printer were getting turned around quickly - in a few days instead of a few weeks. They were very slow as were we. Regardless, we were sending them print jobs in an anticipation of dropping a location from our stationary. This was a planned facility closure thanks in large part to Google and a severe reduction in government spending. Making the decision to close a location is one of the toughest things a leader will have to do. The only thing harder is telling the workers their jobs have been eliminated. Whatever you decide to do, I wish you and your staff the best.

Comment ID #6811945201 12/18/2025 10:00 am

Dark Red Owl commented on Google December 2025 Core Update Intense Impact

there are examples of sudden recovery with other sites. i hope for a miracle on christmas

Comment ID #6811941616 12/18/2025 09:52 am

Sensei commented on Google December 2025 Core Update Intense Impact

Tell them straight. Anyone still hanging on in this industry can't pretend to be shocked at this point. Hesitation will only make it worse. <a href="https://youtube.com/shorts/Lm-pWZEXT5g?si=A4OFjhycWtCSJWk4">https://youtube.com/shorts/Lm-pWZEXT5g?si=A4OFjhycWtCSJWk4</a>

Comment ID #6811937822 12/18/2025 09:43 am

Dark Red Owl commented on Google December 2025 Core Update Intense Impact

We have been completely destroyed in Discover since December 12. I was left with direct traffic and social networks about 300 thousand impressions per day with great difficulty. This does not cover the salaries of even 3 people, and we have been 12 people together for 20 years. Is it time for me to announce the news to the team for Merry Christmas?. Is there any hope?

Comment ID #6811933959 12/18/2025 09:35 am

Taryn White commented on Google's Danny Sullivan & John Mueller On SEO For AI

Of course "it's all the same" to Google with how they will steal original content.

Comment ID #6811932283 12/18/2025 09:31 am

Deacyde do hurtin commented on Google December 2025 Core Update Intense Impact

The tracking tools are borked, whatever theyre doing to bypass the num=100, causes them to have serious flux when updates happen now. But they're not accurate, manual checks, result in seeing the keyword ranking exactly where it was the day prior. So these trackers aren't doing good at monitoring now during algo updates.

Comment ID #6811913306 12/18/2025 08:46 am

Dimitris Abrazis commented on Google December 2025 Core Update Intense Impact

The only movement is traffic dropping. more than 80% drop for the past 5 days. This is a disaster, especially on Xmas period where we usually get some more money to fix the Jan-Feb loses... I sent you an email through the contact form. Check it and see what you can learn... about a google roundtable a couple of days ago.

Comment ID #6811911780 12/18/2025 08:42 am

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