Link Building By Client Requesting Links Directly

Sep 10, 2012 • 8:44 am | comments (10) by twitter Google+ | Filed Under Link Building Tips & SEO

clientA WebmasterWorld thread has one link builder asking if you ever make the request of your client to submit link requests on your behalf.

For example, you hire a link building company to get them to build link equity to your site. That link building company is doing their job but they ask you from time to time to reach out to specific link prospects directly.

Why would they do this? Well, often that client is known by the link prospect and if the client directly asks, there is probably a higher success factor by going direct.

One link builder said he tried it once but only had his client give the link prospect a heads up that he would be contacting them. He didn't want to put the client in a position of requesting the link directly.

Do you use this method?

Forum discussion at WebmasterWorld.

Image credit to BigStockPhoto for meeting

Previous story: Ask Google's Matt Cutts Questions For His Videos


John Britsios

09/10/2012 02:58 pm

Never did that, but would make sense to try that out.


09/10/2012 03:25 pm

Commonly agencies will require a @client email address so it looks like the requests are coming directly from the client. It tends to generate a higher response rate To be honest though I wouldn't be using this type of tactic in this day and age and back when I did it felt pretty icky at the time. I has to ask myself, am I skilled technical professional in a forward thinking digital marketing sector because right now I feel like a telemarketer.

Phil Jensen

09/10/2012 11:27 pm

It's actually a very effective technique. Just don't get too spammy with it

Nick Ker

09/11/2012 04:36 pm

Absolutely. The best links are often the type that won't do any favors for some SEO company they never heard of. Sites in very tightly knit niches are often aware of each other, so one site owner reaching out to another can be much more effective. And it is also "real world" link building or networking. Many clients don't want to be bothered with this. After all, that is what they hired the SEO guy to do. In those cases, I will usually set up an email address on the site's domain to use for link building.

Ben Guest

09/11/2012 07:03 pm

If you are working for a company then that means you are also representing the company therefore be the company. ;-)

09/11/2012 09:35 pm

Absolutely! We ask the company to give us a domain email ID which we use in link building process.


09/11/2012 11:28 pm

We do the same thing! Most guys give us a domain email address.

AnnMarie Knutson

09/14/2012 10:58 pm

Yes, I use this outreach method. Sometimes I can get the clients to provide me with a POP 3 email account for their domain and conduct the outreach to various sites myself..


10/01/2012 02:08 pm

if you work some where its means that u are going to represent his or her company...................

Increase Sales

02/18/2013 03:19 pm

Link request is best use for link building and it is a good strategy for achieving the good traffic on your website. This will allow you to have a direct linking for the other sites which you will have good advantages and benefits from it.

blog comments powered by Disqus