Google Now Indexing SVG, SEOs Don't Care

Sep 6, 2010 • 9:39 am | comments (4) by twitter Google+ | Filed Under Google Search Engine Optimization

Last week, Google announced they are now indexing SVG, Scalable Vector Graphics.

As a searcher, you can now find SVG documents in the Google index. Google said they will index it as a standalone file or embedded directly in HTML. If you don't want them indexed, you should use the x-robots exclusion feature.

SEOs don't seem to excited about this new indexing capability of Google. Tedster said in a WebmasterWorldthread:

My take - indexing the svg format won't mean anything for ordinary search traffic for a long time, just as indexing swf format has meant very little. But for now, it's good to know that you can find things with the filetype: operator.

Do you agree?

Forum discussion at WebmasterWorld.

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09/06/2010 02:46 pm

No really SEO impact that I can imagine. As the Webmaster World poster mentioned, SWFs are rarely seen in SERPs' top results so only very obscure long-tail phrases will rank.


09/06/2010 06:39 pm

Is this a good thing or a great thing? Some people are not too enthused about this.


09/06/2010 09:41 pm

I think it could bring some good traffic to websites having high quality (SVG) images - icons or logos that could be used by designers. I think this is usually the case, when someone needs e.g. a VISA card icon and can find it in the best format in the terms of quality - SVG.

Peter Quale

09/10/2010 05:55 pm

This is actually pretty huge for our clients who have a lot of PDFs with tech specs and rank well for long-tail search. With thought and care, the SVG format looks a lot more like a good "web" result than the average PDF.

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