(2)
The Google Blog announced Google has added additional search refinements and detailed snippets. Here is part of the announcement:
More and better search refinements
Starting today, we're deploying a new technology that can better understand associations and concepts related to your search, and one of its first applications lets us offer you even more useful related searches (the terms found at the bottom, and sometimes at the top, of the search results page).Longer snippets
When you enter a longer query, with more than three words, regular-length snippets may not give you enough information and context. In these situations, we now increase the number of lines in the snippet to provide more information and show more of the words you typed in the context of the page. Below are a couple of examples.
We noticed Google testing long snippets at least twice and also an option to control snippet size.
Do you like it?
Forum discussion at WebmasterWorld.
Comments:
Mogul
03/25/2009 11:08 pm
I like it; I think it's a good idea. Will be interested to see if they end up running with it or just abandoning it, as they do so many other things. Staying tuned.
Dax Turner
03/26/2009 06:52 am
Heyy, Thanks for the post! This addition by Google is going to help the users to find the exact match what they were looking for. It'll be beneficial for SEO companies like ours as it adds value to help the clients in getting more business. Its not just one company, Google who is going to benefit from this even though it will be a challenge. This will make life easier for users as well as companies. Anyways thanks once again for highlighting various aspects of this update.