Google: More AdSense Ads = Higher Revenue Per Impression

Mar 25, 2009 • 6:51 am | comments (1) by twitter Google+ | Filed Under Google AdSense

AdSenseAdvisor said in a WebmasterWorld thread that having more ads on the page will lead to higher revenues per impression.

This may be obvious, that showing more ads, will lead in more revenues per page view, but not for all publishers. Some are of the belief that showing less ads increases the value of each click and then might lead to more revenue per impression.

It is nice to see that a Google representative has went on record as saying that this is generally the case.

I assume many of you disagree, if so, why?

Forum discussion at WebmasterWorld.

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Michael Martinez

03/25/2009 05:59 pm

If the only way to drive up revenue is to resort to that spammy-looking in-your-face target-all-the-hot-zones crap ad placement format, I'd rather go broke. Google should not be promoting those low-quality sites or telling people to create more of them.

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