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August 3, 2007

Google AdWords To Allow Advertisers to Opt Out of AdSense for Domains

Google AdWordsAdvisor has informed us in a WebmasterWorld thread that soon AdWords advertisers will be able to opt out of the AdSense for Domains network.

AdWordsAdvisor2 said:

We are working on making it simpler for advertisers who don't want to show on domain sites or error pages to exclude them. In the meantime, if site exclusion does not seem to be working for you, you can write into support for help.

Reportedly, this is coming. The big question is when?

The AdSense for Domains program has always sparked huge debates in the community and industry. So this step by Google will be a much desired one and an overall great move for advertisers.

Forum discussion at WebmasterWorld.



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posted rustybrick in Google AdWords at August 3, 2007 8:13 AM Comments (3)

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Comments

This really is about time! Now I can stop wasting money to scammers and just have the click-throughs I'm actually targeting.

 

Posted by Jack at August 3, 2007 10:12

"About time" doesn't quite highlight the travesty of how long it has taken them to do this. Back in May I spoke about how badly this was raking webmasters over the coals, designed solely to maximize profits for Google and the AdSense for Domains publishers:

http://smackdown.blogsblogsblogs.com/2007/05/26/googles-new-consextual-advertising-program/

And now they've announced that "eventually" they will stop ripping us off? Look at what people have to pay for in the mean time, this is what's going on right now:

Refinancing ads.

 

Posted by Michael VanDeMar at August 3, 2007 11:02

Hi Barry. If Danny can't get Google to run parked domains on a separate network, who can? I've had to resort to blocking parked domains at the partner level:

http://www.apogee-web-consulting.com/blogger/2007/05/howto-block-googles-hidden-ad-network.html

That's not the best solution, though. It's a bit like blocking the content network. There are some high quality sites on the content network, but there are also a ton of low quality ones. I suspect the same is as true of the "AdSense for Domains" program as it is for the "AdSense for Content" program. Makes it difficult to tell, though, the way AdWords is currently structured.

Who can fix this?

 

Posted by Richard Ball at August 3, 2007 22:54

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