Google AdWords Tutorial Sites and Books

May 9, 2007 • 9:56 am | comments (6) by twitter | Filed Under Google AdWords

As more and more people understand the importance of Google AdWords, more and more people want to get involved in maximizing their profits when advertising on Google. A Search Engine Watch Forums post asks where to find some of these great tutorials.

Suggestions include Andrew Goodman's book on "Winning Results with Google AdWords" which I just so happen to have sitting on the desk next to me as I type this blog post. It's definitely a good read.

AdWordsRep writes in with Google's official resources:

I would probably be remiss if I didn't at least mention these two resources:

* The searchable AdWords Help Center:

* AdWords Learning Center - catalog of text and multimedia lessons:

In my opinion these resources have at least three things to recommend them:

1) They are free.

2) They are created by the same folks who created AdWords - making them quite accurate.

3) The are updated very quickly as the product evolves, which it does on an ongoing basis - making them up-to-date.

AussieWebmaster agrees with the suggestions and says that they both will help you become a qualified AdWords professional:

Funny they were the two resources I was going to recommend... Andrew's book will give you some strategy ideas.... the AdWord Learning center will show you how to work adwords.... by the time you finish both you should be able to get a solid score on the AdWords Professional test!!!

Brad Geddes, who does AdWords Seminars, is also a recommended source.

I'd love to know if there are any other suggestions in the AdWords arena. Does anyone have any additional resources they'd like to share?

Discussion continues at Search Engine Watch forums.

Previous story: Ethical Link Building Incentives



05/09/2007 03:25 pm

I personally find Perry Marshall AdWords ebook quite useful.

jeremy mayes

05/09/2007 04:35 pm

I've been working on an AdWords search engine for a few months that only includes pages/sections of sites I've personally reviewed. Whenever I need to find something related to AdWords I've been using it myself as well to keep it as accurate and up to date a possible.


05/10/2007 01:04 pm

Thanks gaman and Jeremy!

Cher K Markov

05/11/2007 05:37 am

Even Beating Adwords is quiet informative. One thing is sure, to enter into Google Adwords, one should have full length knowledge.


05/15/2007 05:49 pm

If you prefer to learn by watching I recommend Search Marketing Videos -


03/14/2014 02:56 am

As an advertiser, one of the coolest features now availabe on PPC ads to mobile devices is the Click-to-Call feature. Now you can generate inbound lead calls to your business and all prospects have to do is click one button on their phone when they see your ad. Once you've got it setup, all you have to do is optimize your ads to generate increasingly more calls. You can actually even track calls, but that's technical. If you're interested in that, I recommend you call Simon who will at least get you a free audit on your PPC campaign to help you improve results. His number is 302-401-4478.

blog comments powered by Disqus