Moz Report: HTTPS Makes Up 25% Of The Top Google Search Results

Jan 13, 2016 • 8:02 am | comments (10) by | Filed Under Google Search Engine Optimization
 

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Dr. Pete Meyers shared on Twitter that Mozcast features tracker now shows HTTPS URLs making up over 25% of the top 10 search results for the 10,000 or so queries Mozcast tracks.

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In mid-December Google began indexing HTTPS by default and you can see that it has been at about 25% since then, with a steady and small increase over time.

It doesn't necessarily mean that HTTPS is ranking better in Google, although there is an HTTPS ranking boost, it just means that Google is showing more HTTPS URLs in the top ten. Some of those might be HTTP URLs but Google is showing the HTTPS version because they work.

I did ask Zineb if there have been any changes with that since the HTTPS default announcement and she said no:

Forum discussion at Twitter.

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