Google is testing showing full detailed property sale listings within the Google Search results. This is getting a lot of interest from those in the real estate business.
Mike DelPrete posted about this on his blog saying, "Google putting for sale listings directly into search results — even if it's a test — is a big deal."
Google Search, in this test, is showing full property detail pages, links to request a tour, and contact an agent and more within the listings. It also says that this is a partnership with ComeHome.
Google wrote, "These results are a curated selection of properties brought to you in paid partnership between Google and ComeHome. Property results are not supplied or sponsored by listing agents or brokers."
Here is a screenshot from Mike:
Here is the partnership disclaimer:
Matt McGee, who has been doing real estate SEO for probably two decades now, also posted about it:
Pretty sure this is a new Google ad type that shows property listings. I see it on mobile for "homes for sale chicago" and "homes for sale austin," but not PHX or SEA. Carousel shows 25 listings + "show more" keeps adding 25 more. Also has 2 agent bio cards in there.
— Matt McGee (@seosavvyagent.com) December 13, 2025 at 2:00 PM
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Glenn Gabe also notified me about this:
Anyone focused on real estate seen this before. Mike believes this new, and a big deal -> Google Enters The Portal Wars
— Glenn Gabe (@glenngabe) December 13, 2025
Looks like a partnership between Google and ComeHome. See the third screenshot below.
"Google putting for sale listings directly into search results — even if… pic.twitter.com/EldK73yaNw
Forum discussion at Bluesky.
