Google: URLs Excluded By Robots.txt Aren't Removed Until URLs Are Individually Reprocessed

Mar 22, 2023 - 7:11 am 0 by

Google Robot Jail Bars 640

Google's John Mueller posted a clarification on how and when Google processes the removal requests, or exclusion requests, you make in your robots.txt. The action is not taken when Google discovers the change in your robots.txt, but rather after first the robots.txt is processed and then the specific URLs that are impacted are individually reprocessed by Google Search.

Both have to happen. First, Google needs to pick up on your changes in your robots.tx and then Google needs to reprocess the individual URLs, on a URL-by-URL basis, for any changes in Google Search to happen. This can be fast or not, depending on how fast the specific URLs are reprocessed by Google.

John Mueller posted this on Mastodon saying, "the thing to keep in mind is that it's not about when we see the change in the robots.txt, it's about when we would have wanted to reprocess the URL. If I disallow: / today, and Google sees it tomorrow, it doesn't change all of the URLs into robotted tomorrow, it only starts doing that on a per-URL basis then. It's like when you 404 a whole site, the whole site doesn't drop out, but instead it happens on a per-url basis."

Here is a screenshot of that conversation, just so you have the context:

Google Mastodon Conversation

In fact, many ranking algorithms work this way, which is why when an update rolls out, sometimes it takes about two weeks to fully rollout because that is how long most important URLs on the internet take for Google to reprocess them. Some URLs on the internet may take months to reprocess, as an FYI.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 18, 2024

Sep 18, 2024 - 10:00 am
Google Search Engine Optimization

Google Search To Label Images As AI Generated, Edited Or Taken With Camera

Sep 18, 2024 - 7:51 am
Bing Search

Bing Search Result Snippets That Are Scrollable

Sep 18, 2024 - 7:41 am
Google Ads

Google LSAs Changes In Validation Logic For Bid Modifications

Sep 18, 2024 - 7:31 am
Google Search Engine Optimization

Google Search Console Product Snippets Report Surge Again, Likely A Bug

Sep 18, 2024 - 7:21 am
Google Ads

Google Ads Gains Negative Keywords, Insights, Reporting To PMax & Much More

Sep 18, 2024 - 7:11 am
Previous Story: Google Cow