Google: We Ignore The HTML lang Attribute

Nov 10, 2016 - 8:14 am 5 by

Google Hreflang

Google's John Mueller confirmed that they completely ignore the HTML lang attribute for determining the language and region of the page. John said this at the 55:54 mark into the video hangout from last week.

Instead, John said you should use hreflang markup.

The question was:

So how important is it to display in the HTML code, the language of the site, if you already declared it in Google Search Console, for example.

John Mueller replied:

We don't use that at all.

So we use the hreflang links if you have that if you have different language versions. But the language attribute within the HTML markup is something we don't use at all. We've found that this language markup is something that is almost always wrong. So we tend to ignore that.

They go on a bit more about the topic and you can watch it below:

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 11, 2025

Jul 11, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Helpful Content Recoveries With Core Update, AI Mode Expands, Hidden Ad Terms & Fewer Ad Clicks

Jul 11, 2025 - 8:01 am
Google Maps

Google Local & Business Profiles Drops June 25th - Reporting Glitch?

Jul 11, 2025 - 7:51 am
Google

Google Tests Zoom Effect In On Images Within Search Results

Jul 11, 2025 - 7:41 am
Bing Search

Bing Search Image Box Tests Explore Image & Visual Search Buttons

Jul 11, 2025 - 7:31 am
Bing Search

Microsoft Bing Tests Delivery Truck Icon In Search Ads

Jul 11, 2025 - 7:21 am
Previous Story: Google Testing New AMP News Carousel Design?