Google: Provide Consistent & Clear URL Rewriting

Jul 10, 2018 - 7:24 am 4 by

Google Lighthouse

Google's John Mueller said it is fine using either root relative links (/google.html) vs relative links (google.html) as long as you are consistent on how you do your URL rewrites, Google can figure it out. Problems can arise when you provide mixed signals to Google and Google gets confused about the direction you are looking to go.

John Mueller said on Twitter "Usually the problems come from sites that do inconsistent URL rewriting (eg "create" subdirectories). If a site has a clean setup, relative links are totally fine."

Here are those tweets:

John has preached many times of the importance of being consistent - calling it a top SEO piece of advice.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 20, 2024

May 20, 2024 - 4:00 pm
Google Search Engine Optimization

Google Working On Surfacing More Content That Comes From The Heart

May 20, 2024 - 7:51 am
Google Search Engine Optimization

Danny Sullivan: We Speak Directly To Engineers Working On Google Ranking Systems

May 20, 2024 - 7:41 am
Google Search Engine Optimization

Comments To Notes In Google Search?

May 20, 2024 - 7:31 am
Google

Google Says Notes On Search Now Ends Soon

May 20, 2024 - 7:21 am
Bing Search

Bing Lets You Turn Off AI Responses But Google Doesn't Let You Turn Off AI Overviews

May 20, 2024 - 7:11 am
Previous Story: Available For All: Google Search Console URL Inspection Tool