Google Analytics Explains The Customer Purchase Journey In New Report

Apr 26, 2013 - 8:01 am 2 by
Filed Under Web Analytics

Google Analytics LogoThe Google Analytics blog announced a new benchmark tool that is made up of statistics and analytics from 36,000 Google Analytics accounts to help you understand the online purchase cycle of customers from 11 industries in 7 countries.

You can play with the interactive tool over here. You can filter by these 11 industries, Auto, Biz, Classified/Local, CPG, Edu/Gov, Finance, Health, Media, Retail, Tech, and Travel. You can also filter by these 7 countries, Brazil, Canada, France, Germany, Japan, U.K. and U.S.

Google Analytics Purchase

Go ahead and play with it over here.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 2, 2026

Jun 2, 2026 - 10:00 am
Google Updates

Google May 2026 Core Update Has Completed Rolling Out

Jun 2, 2026 - 9:15 am
Google Updates

Google May 2026 Core Update Volatility Hits Hard Again June 2nd

Jun 2, 2026 - 7:51 am
Google Ads

Google Ads Terms of Service Updated For AI Changes After 8 Years

Jun 2, 2026 - 7:41 am
Google

Google Discover Showing Threads Posts More Often?

Jun 2, 2026 - 7:31 am
Bing Search

Microsoft: AI Summarizes Results, Reducing Clicks & Website Visits

Jun 2, 2026 - 7:21 am
 
Previous Story: The Google Glass Easter Egg