Former Google Spam Fighter: Machine Learning Already In Spam Algorithms

Mar 25, 2016 • 7:38 am | comments (3) by | Filed Under Google Search Engine Optimization

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Yesterday we reported that Google is aiming to use machine learning in spam algorithms, to better fight spam.

Shortly after I wrote that, former Google spam fighter Murat Yatagan, said machine learning is already baked into the spam algorithms. Murat worked at Google for several years and many of those years specifically on search quality and spam. His focus was on the Turkish market. He is now doing SEO like many former Google spam fighters. He stopped working at Google about a year ago.

He said on Twitter "you think, machine learning was not in the game already." He added "machine learning was the boost to scale what spam fighter do manually, and i guess it's continuously being enhanced."

I asked him to clarify, is machine learning used in the spam algorithm now. He said, "in some ways."

I guess Google is looking for it to be amped up. :)

Forum discussion at Twitter.

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