Microsoft is testing putting a shopping bag icon on its "Shop Now" Bing Ads layout. I cannot replicate this but normally Bing shows a button that says "Shop Now" and that is it, but in this test, Bing is adding a bag icon before the "Shop Now" text.
This test was spotted by Sachin Patel who posted this screenshot on X:
This is what I see:
This is a small change but it can 100% impact click-through rates on these ads.
Forumd discussion at X.
