Google Offers Rel=Alternate Tag For Translated Templates

Sep 13, 2010 - 8:33 am 0 by

A couple weeks back, I wrote a post named Google Says Using Google Translate Can Be Against Google's Webmaster Guidelines. The post drove a lot of comments, because I kind of wrote things there to drive it. I basically said Google doesn't find their own translation worthy enough and if you used it, Google would potentially penalize your site.

Google just introduced a blog post on how to handle auto-translated content and partly translated pages, duplicate to others. Here is a sample of the new code:

<link rel=”alternate” hreflang="a-different-language" href="http://url-of-the-different-language-page" />

Google said, "when rel="alternate" hreflang="x" is included in conjunction with rel="canonical" or 301s, not only will our indexing and linking properties be more accurate, but we can better serve users the URL of their preferred language."

If you have a multi-lingual site, you 100% want to check out the Google post.

JohnMu at Google was very excited about it, he wrote in a Google Webmaster Help thread saying Google has "a neat new technique that can be used on sites that use translated templates for content they make available for users worldwide."

Forum discussion at Google Webmaster Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 17, 2025

Sep 17, 2025 - 10:00 am
Google

Google Discover Tests Showing X Posts From Just Your Followers?

Sep 17, 2025 - 7:51 am
Other Search Engines

OpenAI Updates Search In ChatGPT: Factuality, Shopping & Formatting

Sep 17, 2025 - 7:41 am
Google

Google: Searchers Want AI Summaries Over Links

Sep 17, 2025 - 7:31 am
Google Maps

Google Business API Q&A Feature Going Away November 3 (Changes Coming?)

Sep 17, 2025 - 7:21 am
Google Ads

New Google Merchant Center Suspension Video Verification

Sep 17, 2025 - 7:11 am
 
Previous Story: Google vs. Bing 9/11 Remembrance & Other Logos