Google announced earnings last night, the earnings reported that revenues were down from the previous quarter. Let me quote the announcement:
Google reported revenues of $5.51 billion for the quarter ended March 31, 2009, an increase of 6% compared to the first quarter of 2008 and a decrease of 3% compared to the fourth quarter of 2008. Google reports its revenues, consistent with GAAP, on a gross basis without deducting traffic acquisition costs (TAC). In the first quarter of 2009, TAC totaled $1.44 billion, or 27% of advertising revenues.
Profits were slightly up, however, from quarter to quarter:
GAAP net income for the first quarter of 2009 was $1.42 billion as compared to $382 million in the fourth quarter of 2008. Non-GAAP net income in the first quarter of 2009 was $1.64 billion, compared to $1.62 billion in the fourth quarter of 2008.
Another WebmasterWorld thread specifically focuses on the AdSense/publisher side of the coin. The payouts to publishers from quarter to quarter is summarized in the thread:
- Q109 1.23 billion
- Q408 1.29 billion
- Q308 1.33 billion
- Q208 1.32 billion
- Q108 1.34 billion
- Q407 1.31 billion
- Q307 1.12 billion
- Q207 1.06 billion
- Q107 1.05 billion
- Q406 0.92 billion
- Q306 0.78 billion
Many suspect that Google is paying publishers less of a percentage, but it is hard to prove that from the earnings report.