Google Testing Dates on Search Snippets

Oct 9, 2008 - 8:48 am 3 by
Filed Under Google

A WebmasterWorld member is spotting some interesting Google interface tests with regards to placement of dates on snippets of SERPs. pageoneresults writes:

In performing certain search queries, Google appears to be inserting the date of the page in front of the Snippet. I just performed one search and 5 of the 10 results had dates preceding their Snippets. One of them had the date towards the end of the Snippet.

Of the 6 dates shown, all were within the past 10 days with the exception of a Press Release from 2007.

Michael Gray has spotted this as well. (Note: this differs from the visits that are recorded by Google if you're logged in.)

He believes that Google is finding that the dated results is actually faring well for Google. From my experience, the inclusion of the date has helped especially since dated results feel fresher.

In fact, if you do site: searches, you can find some good results as well, and another person agrees that the dated results are obviously incredibly helpful, especially in a technological field where things are always changing.

I'm guessing we'll be seeing more of that in the future.

Forum discussion continues at WebmasterWorld.

This article was pre-written and scheduled for publication on October 9th.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 29, 2025

Apr 29, 2025 - 10:00 am
Other Search Engines

ChatGPT Search Gains Shopping Search Features (Not Ads) & More

Apr 29, 2025 - 7:51 am
Google Search Engine Optimization

Google: Changing Lastmod Date In Sitemap Isn't An SEO Hack

Apr 29, 2025 - 7:41 am
Bing Search

Bing Tests New AI Answer Summary

Apr 29, 2025 - 7:31 am
Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Previous Story: Do You Know Who is Speaking at Pubcon?