Sometimes it's better to do SEO for a site before it's launched. Such is the case for a High Rankings Forum member who is looking to build up his site's presence before it's actually live for the masses. How do you do SEO for a site that is not yet launched, though?
It's not that hard, believe it or not, even though some other forum members suggest that you shouldn't do this until the site is completed.
For one, if you know what your site is about, you can start writing articles on a related subject matter and build links to the content. But make sure these pages have the place in the final site design, because if you do changes on a site that's under construction, it really is doubtful that it will help unless you know exactly what you're trying to accomplish.
You can definitely rank webpages that are under construction, but the value in doing so is lost on me. Even if you work hard and get ranked early on, you will only rank for the content that is on your website, so if the page is not finished and you change that content in the future your rankings will change.
That said, SEO can be done just about any time, but it's generally agreed that the best course of action is to do it after the final site is launched.
Forum discussion continues at High Rankings Forums.