One of the Search Engine Roundtable's trademark features is our extensive, quick and comprehensive coverage of the major search marketing conferences available to the community.
Most of our readers see the hard work we put in time and time again to type up and publish our notes on this site. In fact, we have covered 26 conferences dating back to 2003. In fact, we have covered 546 sessions over those 26 conferences. We have done so across America, and globally, including places like San Jose, New York City, Chicago, Miami, Las Vegas, Seattle, New Orleans, Sweden, Toronto, London, Germany, China, and more. We have had dozens of hard working contributors type away hard at their keyboards to get this done for you. You can find our past conference coverage by scrolling through our search conference archives.
As we prepare to cover the approximate 75 sessions at the upcoming Search Engine Strategies San Jose conference, I thought I share a little behind the scenes on how we prepare to cover such a huge conference amongst several authors.
I recently released RustyBudget a tool to help coordinate the stories bloggers and authors write about on a daily basis. We are now using it to coordinate the sessions each of our writers will be covering while at the Search Engine Strategies conference. For more information about this tool, which I use to manage the topics here, at Search Engine Land, my personal blog and other places, read the RustyBrick press release named RustyBudget - the Writers Budget, see my personal blog post on it, or read TechCrunch's review.
The screen shot below shows a screen shot of the budgeting system:
As you can somewhat see, we place all the sessions into a folder named "Available Sessions." On a first come first serve basis, the authors login and drag the topics from the "Available Sessions" folder to their own folder, titled by their first name. Here is a video of me dragging a topic into my folder.
That is what goes into preparing to schedule several authors over a four day conference with 75 sessions.
We hope to cover all 75 sessions. We currently have about 40 to go, but I suspect we will have no problem covering 90% of the sessions. If you are interested in helping with the coverage, please contact us.
Forum discussion at Search Engine Roundtable Forums.