Google's John Mueller went off again on programmatic SEO, this time saying that programmatic SEO can "often leads to a site that's either spam, borderline spam, or low quality," he wrote. These tactics can often lead Google's "systems have possibly lost faith in your site providing good value to users based on the old pages."
Google Ads has been offering new and existing customers credits to encourage them to spend on the advertising platform. But sometimes, Google Ads will revoke a credit, a credit that was already spent within the Google Ads platform, leaving the client spending more than they budgeted for.
Google Ads has a new beta variable to test within its experiments area named "Budget or bidding targets for Search campaigns." This test different budget, target CPA or target ROAS amounts to find the optimal level of spending for your campaign, Google wrote.
Scammers are using the Google Maps contributor program to upload AI-generated photos with phone numbers, tricking users into calling the number in the photo instead of the number on the Google Business Profile listing. These scammers are doing this across dozens, if not, hundreds of Google Business Profile listings and reporting them to Google seems to be doing nothing.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said with SEO...
John Mueller has one of his Google lines again, he said in response to someone trying to pick the right answer for an SEO question - he said, "Sometimes there is no absolute right answer -- but you can choose one, and make it the right answer."
The Google Merchant Center AI Performance Insights which launched in July and has begun expanding to more regions earlier this month has also gained new metrics. AI Search intent, AI Search terms and AI attributes have been added to the Google Merchant Center AI Performance Insights report.
Google Ads is releasing two new features for multi-location retailers including Local Customer Optimization and Store Sales in Data Manager. Ginny Marvin, the Google Ads Liaison, wrote on X, "Ahead of the holiday rush, we're introducing two features for multi-location retailers, restaurants and local services to drive and measure in-store sales with ease."