Google News Home Page Testing "Clusters" Design

Mar 18, 2011 • 8:08 am | comments (2) by twitter Google+ | Filed Under Google Search Engine

Google News LogoGoogle News representative, Inbal, posted a thread at the Google News Help forum stating that Google is testing yet another Google News home page design.

She called this new design the "clusters" interface and is only being shown to a limited number of people.

I am not sure what is meant by "clusters" but I tweeted to my followers asking them to check Google News and let me know if they see a cluster-like design and I received two responses, all with the same screen shot.

Let me first show you what I see. You can click on any of the images for a larger version.

Current Google News Home Page:

Google News Home - Click to Enlarge In New Window

Screen Shots from and Net Magellan of the possible, but not confirmed, Google News Clusters interface:

Google News Home Clusters - Click to Enlarge In New Window


Google News Home Clusters - Click to Enlarge In New Window

Is this the "Clusters" Google News home page? You can see the home page of news is tighter, with more stories at the top.

Forum discussion at Google News Help.

Update: I have an update with possible real screen shots over here.

Previous story: Daily Search Forum Recap: March 17, 2011



03/19/2011 09:19 pm

It's irritating to feel as though when doing a general news search, it is being especially 'tailored' for you on the basis of where you live. It feels like having your world shaped for you on the basis of a perception had of what you might be rather than offering an open platform whereby you are able to choose what to see and what to read. It's probably just a matter of perception on that, but having the 'by country' element to it all does lead to that kind of feeling.


03/22/2011 02:03 pm

Wonder if this might be behind there's suddenly a lot of reported troubles with the Google News bot. many sites report trouble since March 17.

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