SEO for Mobile: Tips and Tricks
A Cre8asite Forums member asks how a site is differentiated by Google as a mobile site or as a regular website that may not be included in Google's mobile web search. What are the criteria for being categorized as a "mobile" site?
The Google Webmaster Help Center has a guide of questions and answers on this very topic. Additionally, other feedback is given from a webmaster who has been designing for the mobile web for a year.
He says that you need to avoid tables in your design, have concise titles, have a small page size, and include good content.
As far as understanding whether your site is going to be accessed, he says that Google crawls your site as a Nokia 6820 which accepts XHTML.
And finally, it helps to create a mobile sitemap.
Forum discussion continues at Cre8asite Forums.
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Tamar Weinberg in Search Engine Optimization at December 11, 2007 9:45 AM
Comments (3)

Comments
Thanks, Tamar. I'm glad to see the mainstream SEO press is paying more attention to mobile SEO and development, as usage is growing and has been for a while. There's not much here, though, that hasn't been mentioned before either officially by Google a while ago or on SER early last year. If your readers are looking for even more information on optimizing mobile content for search, we created a white paper on the subject back in August, which anyone can download for free at MobileSearchOptimization.com. I also blog about the topic frequently on my web site, where there is also a link to the white paper. At any rate, thanks for the mention, as building awareness on sites like yours is an important step in building a community that will take mobile search optimization to the next level.
Posted by Bryson Meunier at December 11, 2007 16:12