Yea, last minute change in coverage. Why? because, well, Danny is doing a "short presentation before we begin." He lost a bet with Thomas about a World Cup soccer deal and he had to put on, well this...

Danny then warns the folks that the search engines are listening so be careful what you say.

I am only going to cover questions that are interesting, IMO... Otherwise, I will just relax. So you know, I just found out one of the sessions I covered was not posted and it was lost. The Search Engine Bloggers sessions with Matt Cutts, Gary Price, Nile and Jeremy Z. Sorry about that, it was a pretty cool session.

Q: What is the next big component of the algorithm?
A: Dave Naylor said it will be the same, link analysis.
Mike Grehan said user behavior. Citation analysis is more like peer review these days.
Todd Friesen said overall nothing has changed, you can overload certain things and boost yourself to the top. It is still just linking and we have a lot of time left.
Bruce Clay you will see a wide spread use of complementary tools, what do you I mean I search for "java"...
Dave added, looking at the AOL data, and he saw such random searches based on the persons token ID, personalization is sooo hard, he said.

Dave says I would like Yahoo to add to Site Explorer to add a way to say, hey, I don't want that link. A way to discredit the links pointing to you.