Another Google Says We Don't Use User Behavior As A Ranking Factor

Nov 6, 2019 - 7:10 am 12 by

Google's Martin Splitt Laptop Headbang

I knew this Martin Splitt laptop head-bang GIF would come in handy the day he would answer this question. Many Googlers have said over the years that user actions, such as dwell time, time on a page, and so forth at not used by Google as a search ranking factor. Martin Splitt from Google has now also said it (he may have said it before, but I never saw it).

He was asked "Does Google (Search Algorithm) use UX (such as dwelling time/time on page, etc.) as a ranking factor? If so, how Google get the data? Does it use Google Analytics data or something else?" Martin responded "We're not using such metrics."

Here are those tweets:

Let me guess - most of you still don't believe it?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 8, 2026

Jun 8, 2026 - 10:00 am
Google Updates

Google Search Ranking Volatility This Weekend - Around June 6th

Jun 8, 2026 - 7:55 am
Google Search Engine Optimization

New Google Document On Third-Party SEO Tools, Services & Advice

Jun 8, 2026 - 7:51 am
Google Search Engine Optimization

Google Updates Its Hiring An SEO Doc Warning On SEO Tools & AI Optimization

Jun 8, 2026 - 7:41 am
Google

Google Search Profiles Insights & Analytics

Jun 8, 2026 - 7:31 am
Bing Search

Bing Gives Searchers A Way To Disable AI Copilot Answers

Jun 8, 2026 - 7:21 am
 
Previous Story: John Mueller Signs Google Banner For Fan