Google's Ranking Algorithm Allows SEOs To Be Unique

Apr 2, 2019 - 8:19 am 13 by

Google Puzzle Cube

Google's John Mueller responded to a Reddit thread where the webmaster didn't understand why a competitor of his was outranking his site when the competitor had a page speed score of F.

John Mueller responded saying "The nice part about using so many factors for crawling, indexing, and ranking is that you don't have to do everything exactly the same way as all of the other sites are doing."

Yes, just because a site isn't doing well with one specific area - it doesn't mean that site cannot rank well in Google. In this case, speed is one of hundreds of factors Google uses and I believe speed is not even a really huge factor compared to other factors in the mix. You still want to make sure your site loads fast because the user can simply click back and go to the next search result listing in Google.

But you don't have to be discouraged when you can't do well with a specific metric. Just focus on what you are good at, excel there and you should see success. The algorithm does allow for SEOs to be unique in their own way.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Spam Update, Volatility & Indexing Bug, AI Overviews, Google Maps Exploit, Ads, Applebot - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 21, 2024

Jun 21, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Spam Update, Volatility & Indexing Bug, AI Overviews Tracking & FAQs, Google Maps Exploit, Google Ads, AppleBot & More

Jun 21, 2024 - 8:01 am
Google Updates

Google June 2024 Spam Update Takes Target

Jun 21, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Images Go Missing? Might Be A Quality Issue.

Jun 21, 2024 - 7:41 am
Google

Google Posts Safe Search FAQs

Jun 21, 2024 - 7:31 am
Google

Google Tests Floating Search Bar In Google Discover

Jun 21, 2024 - 7:21 am
Previous Story: Google To Close Old Search Console By Years End?