Google: Penguin Doesn't Use Machine Learning Within The Algorithm

Oct 11, 2016 - 7:50 am 4 by

google machine learning

When Google launched Penguin 4.0 some folks speculated that it was using some sort of machine learning (or RankBrain) to get better by itself. I mean, it sounds nice and all but no where in Google's announcement did it mention machine learning - and trust me - Google wants to use ML in their marketing and PR as much as possible.

Well, Google's Gary Illyes told Jennifer Slegg that Google is not using Machine Learning in Penguin. This was via a simple Twitter exchange where Jennifer asked "Is Penguin a machine learning algorithm, or use any kind of supervised or unsupervised learning?" Gary Illyes responded, in short, "nope."

I believe Rand Fishkin was one of the first to speculate that Penguin using ML:

But this is not true - I mean, if you believe Google - which I do.

Former Google spam fighter, Murat Yatagan, said Google does use machine learning to fight spam but you need to read the whole thing to get the context.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am
Google

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Misc Google

I'm The Reason Googlers Don't Reply With Nuance

Jun 14, 2024 - 7:11 am
Previous Story: Want To Stop Your Google AdWords Campaigns? Deleting Your Google Account Won't Help.