Google: Most Sites, Even Large Ones, Don't Use Parameter Handling In Search Console

Nov 22, 2017 - 7:33 am 10 by

Google Parameter Handling

Google's John Mueller said on Twitter that most sites on the internet do not use the parameter handling feature in Google Search Console.

John said "most sites, even large ones, never touch those settings." He said the average site has no use for it, while most sites never used it. Truth is, I'd guess most sites never signed up with Google Search Console - so that is not a stretch of a statement.

The issue is around transferring those settings when you migrate from HTTP to HTTPS. Someone said Google needs to make it easier, even foolproof. But the truth is, it is in the HTTPS migration documentation and this is a very advanced feature in Search Console. So it is not always that easy to make advanced features foolproof and sometimes the effort to make it foolproof is not worth it over maybe Google working on other things, such as extended data or better reporting?

In any event, I wonder how many of you use this parameter handling feature? I mean, you are all super advanced SEOs, aren't you?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 4, 2025

Jul 4, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google June 2025 Core Update, Search Volatility, Insights Report, Ads & More

Jul 4, 2025 - 8:01 am
Bing Search

Bing Search Tests Zoomable & Sticky Related Searches

Jul 4, 2025 - 7:51 am
Google

Google AI Mode Can Respond In Non-English Languages

Jul 4, 2025 - 7:41 am
Bing Search

Bing Tests Local Place Listings In Green

Jul 4, 2025 - 7:31 am
Google Ads

Google Merchant Center Gains Automatic Shipping Updates

Jul 4, 2025 - 7:21 am
Previous Story: The Bing Select Partner Plaque