Google Red "Live" Label In Mobile Search Results

Oct 9, 2015 - 8:19 am 1 by
Filed Under Google

Google Math Chalkboard

Google is testing a new label in the search results, specifically found in the mobile search results. The label is in red and says "Live." I assume it highlights live coverage of a news topic, that is breaking and happening in real time.

Bryson Meunier posted a screen shot of it on Twitter, here is a copy:

Google Red Live Label In Mobile Search Results

The LIVE label highlights a story from the Guardian that says "live" in the title tag of the page and seems to be live blog coverage of the suspension of Sepp Blatter, which broke yesterday.

Google is constantly testing, but I'd be surprised if this "live" label sticks and gets past the tests.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 26, 2025

Dec 26, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Status, News Publishers Traffic Distribution, Ads In AI Overviews Expand, ChatGPT Ads & Christmas

Dec 26, 2025 - 8:01 am
Other Search Engines

ChatGPT Ads May Prioritize Sponsored Content In AI Responses

Dec 26, 2025 - 7:51 am
Google Ads

Google: #1 Google Ads Launches Of 2025

Dec 26, 2025 - 7:41 am
Google

Google Continues Centering Search Results Test

Dec 26, 2025 - 7:31 am
Google Search Engine Optimization

Google: Pick A Reasonable Site Name To Rank For In Search

Dec 26, 2025 - 7:21 am
 
Previous Story: Google AdSense Sign Up Process Now Faster