In a Google+ hangout yesterday, John Mueller of Google was asked for his SEO tips for 2016.
Here is the transcript as best as I could transcribe it:
Oh man… I don’t have any magical SEO tips for next year. I can’t tell you about that high ranking meta tag that we’ve been working on [sarcasm].
But past that, of course, high quality content is something I’d focus on. I see lots and lots of SEO blogs talk about user experience, which I think is a great thing to focus on as well. Because that essentially kind of focuses on what we are trying to look at as well. We want to rank content that is useful for them and if your content is really useful for them, then we want to rank it.
Here is the video embed:
Forum discussion at Google+.